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Think Beyond the Booth—Think EXPERIENCE
"People will forget what you said, people will forget what you did, but people will never forget how you made them feel." – Maya Angelou...
Ken Newman


Did Your Trade Show Really Work? How to Audit Your Event Like a Pro!
A friend of mine recently dropped a truth bomb that I can’t stop thinking about: “We audit our accounting. We audit our safety rules. We...
Ken Newman


Best Interactive Trade Show Ideas: Make Your Booth the Star of the Show!
Trade shows can be a snooze-fest—endless booths, stacks of business cards, and attendees just grabbing freebies. But what if your booth...
Ken Newman


Tradeshows in 2025: Bigger, Bolder, and Better Than Ever!
Tradeshows are back in full swing, and if 2023 and 2024 taught us anything, it’s that the industry is evolving fast! As we gear up for...
Ken Newman


The Trade Show Secret No One Talks About
I remember the first time I walked into a trade show. It was a sea of booths, each one shouting for attention. People hustling, brochures...
Ken Newman


The Death of Attention at Tradeshows: How to Revive It
Tradeshows are like a crowded party where everyone’s talking, but no one’s really listening. The booths all start blending together—...
Ken Newman
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