Tag Archives: skill sets

A lot of booth staffers simply fail to apply fundamental rules of human behavior at trade shows. Two or three staffers will just stand around in a cluster talking to each other. That’s basically saying to a tradeshow attendee, “Don’t bother us; we’re busy.” Then, if an attendee actually gets close enough, the booth staffer says, “Do you have any questions?” You wouldn’t engage a friend that way. Continue reading →